Quantum:
Brand Identity
Quantum Group was rapidly evolving into a single-source communication partner, from roots providing high-quality, high-technology printing services. A new brand identity which would be immediately recognized as bold, flexible and dynamic was a key part of executing the growth and expansion of the business.
Scope of work: Develop a new logo and brand system showcasing an expanded mix of capabilities; create marketing and communications kits for lines of business and a set of “mix and match elements” to enable the brand evolution over time.